The Blueprint for Brand Growth is a breakthrough in understanding how businesses build profitable, strong and sustainable brands.
Download Kantar’s evidence-based Blueprint book to discover:
- How to shape your marketing strategy using Kantar’s Growth Driver and the three Growth Accelerators
- Which marketing levers make the biggest difference, and when
- How to track and predict the most important metrics
- And more
5.4
Billion attitudinal data points
1.1
Billion behavioral data points
10
Years of research
20,000
Brands
Kantar’s Blueprint for Brand Growth is built on an analysis of 6.5 billion consumer data points, on how people feel and act, collected over the past decade
How can you influence your revenue and profits?
How can you shape stronger and more profitable brands?
Introducing you to Kantar’s evidence-based framework for Brand Growth
GROWTH DRIVER:
Be Meaningfully Different to More People
GROWTH ACCELERATORS:
Predispose More People
Be More Present
Find New Space
Find out how successful brands put the Growth Driver and the three Growth Accelerators into action
Blueprint for Brand Growth
Get Kantar’s evidence-based framework, including in-depth analysis and charts.
Download the free book