Business ROI Analytics

Optimize ROI by understanding the contribution of customer experience, brand and other investments on business outcomes.

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Overview

Our holistic ROI analytics approach quantifies the contribution of CX and brand investments on your important business metrics to provide the insights you need to optimize decision-making for your brand and customer strategy.

Global scope

1,500+ data scientists, analytics consultants, technologists and data designers
800+ CX experts worldwide

Key features

Integrate CX and brand insights

CX and brand ROI are often considered separately. We bring them together for more informed investment choices.

CX and brand expertise

We bring unparalleled human understanding with our global network of brand, customer experience and analytics experts.

Kantar benchmarks

We bring both knowledge and data benchmarks to inform our advice.

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