Future Proof: What will the future insights organisation look like?

Stephan Gans joins us to talk about Insights Transformation and how Consumer Insights can best organise to drive business value.
26 April 2022
brad
Mark Visser
Mark
Visser

Managing Director, Consulting, Amsterdam

Get in touch

Stephan Gans is the SVP, Chief Consumer Insights and Analytics Officer at PepsiCo, one of the world’s largest and best-known FMCG companies. He’s been in the business of understanding and predicting consumer behaviour for some time and leads the ongoing transformation of his function at PepsiCo. Stephan join’s Kantar’s Mark Visser and Professor Andrew Stephen to discuss the future of insights organisations and the need for re-imagining the insights function in these disruptive times.

Listen on Apple Podcasts

Listen on Spotify

Listen on Acast

Future Proof is the marketing podcast from Kantar and Saïd Business School, Oxford University.

In each episode, we have a frank discussion with industry experts, to help brands and business leaders navigate the changing landscape of marketing, sharing evidence and inspiration for the future.

Latest episodes are listed here, and you can listen wherever you normally get your podcasts.

Get in touch
insights 2030 header

Insights 2030: The imperative of imagination

Discover the structures, skills, processes and practices that organisations need to apply to build future-proof Insights functions.
Learn more