Shape your brand future

From brand strategy to sales performance, we blend a unique combination of expertise, advanced analytics, products and platforms, creating the most meaningful understanding of how people think and act.

girl smiling

Shape your brand future

From brand strategy to sales performance, we blend a unique combination of expertise, advanced analytics, products and platforms, creating the most meaningful understanding of how people think and act.

girl in wheelchair

Shape your brand future

From brand strategy to sales performance, we blend a unique combination of expertise, advanced analytics, products and platforms, creating the most meaningful understanding of how people think and act.

man in wheelchair

Shape your brand future

From brand strategy to sales performance, we blend a unique combination of expertise, advanced analytics, products and platforms, creating the most meaningful understanding of how people think and act.

man on phone

Shape your brand future

From brand strategy to sales performance, we blend a unique combination of expertise, advanced analytics, products and platforms, creating the most meaningful understanding of how people think and act.

person pointing

Shape your brand future

From brand strategy to sales performance, we blend a unique combination of expertise, advanced analytics, products and platforms, creating the most meaningful understanding of how people think and act.

man smiling
UK

Kantar UK & Ireland

One of the top market research companies in the UK and Ireland, we have been pioneers in understanding people for more than 75 years. From consumer panel data to futures consultancy; from neuroscience to exit polls; from large scale quantitative studies to qualitative research, incorporating ethnography and semiotics, Kantar has the insights you need to succeed.
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Global scale, local relevance

Our strength lies in the unrivalled diversity of our people, methodologies, specialisms and points of view that seamlessly fuse to give us a unique and complete understanding of people, in the UK and Ireland and across the world.
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Inspiration
MTP
A year of splintered viewing habits, soaring costs, technological innovations, tightened data privacy and increased sustainability efforts
GB GMS JAN 2023
Grocery price inflation now stands at 14.4%, down slightly from 14.6% in November. This is the second month in a row that grocery price inflation has fallen.
innovation brand growth
Create an always-on innovation strategy to win today, tomorrow and beyond, with insights from leading innovators.
GB GMS JAN 2023
Grocery price inflation now stands at 14.4%, down slightly from 14.6% in November. This is the second month in a row that grocery price inflation has fallen.
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