Whether it's fast fashion, sustainable beauty, affordable luxury or a personalised shopping experience, we help you understand and follow the key trends.
Overview
The worlds of fashion, beauty and luxury goods are changing in various, often contradictory, ways. Technology and new entrants are changing consumer expectations, pushing innovation, and encouraging established brands to think differently about products, packaging and routes to market. Understanding the lives and beliefs of your target consumer is crucial, as these are sectors where emotional connections really matter.
Client results
Inspiration
Connecting with men: how brands can decode modern masculinity
Explore how breaking stereotypes drives stronger connections with brands, predisposes more people, and promotes social change.
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Get inspired by the 5 key lessons learned from the winners
Discover what makes them perceive so innovative from consumers
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Navigate the global Beauty terrain
By harmonising our purchase panels with usage insights, we present a 360-degree view to help you understand consumer transactions and the rituals and motivations driving the Beauty landscape across the world.
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Discover the factors driving growth for the world’s most valuable brands.
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